UPR MEDIA DAYS SS118

Hello summer! The new SS18 collections are upon us at our UPR showroom. With the greatest delight, we welcome Laurence D'Ari - SieMatic - Longchamps eyewear and Arket as new highlights of our expanding deco and lifestyle branch. Fashion brand FAY launched 'FOUR' at the seasonal after party - a short film celebrating the '4 ganci' limited edition jackets. Thank you all for finishing off our seasonal press days in style ánd in smiles.

 

 

 

CALVIN KLEIN 2018 EXCLUSIVE PRESS PREVIEW

Last week, we presented the new 2018 collection by Calvin Klein watches + jewelry exclusively in preview to core press and influencers. Carlo Giordanetti, president of the brand, hosted the evening and shared the inspiration behind this collection with the greatest contentment and passion.

Pages

Timepieces

Media relations

Creative PR Management
Integrated media strategy
Basel agenda management
National & regional database
One to one interviews
Press trips
Reader competitions & media deals
Strategic online & social media management
Reporting & statistics, monitoring, metrics

Showroom

Product placement
Collection presentations

Red carpet

Celebrity contacts & seeding
Industry contacts & opinion-leader contacts

Events

Pre, during & post basel events
Event production
Product launches
Store openings
In-store events & retail promotions
Press days & blogger events
Brand associations & collaboration launches
Sponsorship activity & partnerships

Contact

Contact person:
Charlotte de Bruijn

Address:
Godefriduskaai 20b
2000 Antwerp

Phone: +32 3 230 30 92
E-mail: charlotte@upr.be